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Matheny Media

Be there when nearby patients are looking.

Focused search campaigns for the treatment they are searching for and the practice you want them to choose.

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Illustrative filming concept. Your campaign would feature your real practice.
Illustrative filming concept. Your campaign would feature your real practice.

Clear work. A useful outcome.

Ads around the words nearby patients actually search

Some patients are already looking. They may be in pain, new to town, comparing orthodontists, or searching for braces or clear aligners nearby. Google Ads gives your practice a chance to meet that existing demand.

Call and form tracking so you can see what each inquiry costs

I build the ads around the searches real patients use, then track calls and forms so you can see what each inquiry costs.

Focused pages that make the next step clear

From there, I keep tuning the campaign. More budget goes toward searches that bring useful calls, while wasteful searches get cut.

Ongoing improvements based on the searches that bring real inquiries

Scope, delivery, and ownership are agreed before the work starts.

How the work comes together.

  1. 1

    Review

    Agree on the treatment goal and inspect the current patient path.

  2. 2

    Build

    Make the pages, information, and tracking match that goal.

  3. 3

    Improve

    Watch what people do and refine the parts that need work.

Power Orthodontics: 15 appointments booked per month

Matheny Media-reported campaign result. Booked appointments are not attended visits or treatment starts. Individual results vary.

How this helps your practice.

Some patients are already looking. They may be in pain, new to town, comparing orthodontists, or searching for braces or clear aligners nearby. Google Ads gives your practice a chance to meet that existing demand.

I build the ads around the searches real patients use, then track calls and forms so you can see what each inquiry costs.

From there, I keep tuning the campaign. More budget goes toward searches that bring useful calls, while wasteful searches get cut.

A clear scope before we start.

We agree on the pages, assets, responsibilities, and price after looking at what your practice needs. Standalone work is quoted separately from the full campaign.

Discuss the scope

Common questions

What does Google Ads management cost?
It is custom-scoped to your market and budget, so there is no fixed sticker price. Custom quote. Book a free call. Ad spend is separate and paid by your practice directly to Google.
How is this different from Facebook and Instagram ads?
Facebook and Instagram ads introduce your practice to local people before they search. Google Ads appears when someone is already typing something like "dentist near me" or "orthodontist near me." The right mix depends on your market and the treatments you want to grow.
How fast will I see leads?
Google can begin producing calls and forms within the first weeks because the people searching are already looking for care. How many depends on your area and budget, and I will give you an honest market read before you spend.
How will I know it is working?
I track calls and forms so you can see what each inquiry costs. I remove searches that waste budget and put more of the budget behind searches that bring useful calls. You can see the same numbers in an account your practice owns.

See where your patient path could improve.

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Explore the connected work.

Facebook + Instagram Ads

Put your practice in front of more nearby people who need care.

Practice Video

Show patients the real people and place they are choosing.

Local Google Visibility

Help nearby patients find and trust your practice on Google.

Practice Websites

Make it easy for a future patient to understand, trust, and contact you.