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Matheny Media

Make your practice easier to find and choose.

Clear Google information, useful treatment pages, and stronger local signals for people looking nearby.

Talk with CollinOr try the free checkup

Serving dental and orthodontic practices nationwide.

Camera equipment set up for a practice video shoot

Clear work. A useful outcome.

A complete and accurate Google Business Profile

When someone nearby searches for a dentist or orthodontist, they notice practices that look relevant, close, established, and trustworthy. The work is to strengthen those real signals, not chase a secret ranking trick.

Useful pages built around the treatments and places patients search

I clean up your Google Business Profile, shape the website around the treatments people actually search for, and build useful local pages. That gives Google and AI-assisted search clearer information about what you offer and where you offer it.

Clear information that Google and AI-assisted search can understand

This takes longer to build than paid ads. The upside is visibility that can keep working without paying for every click.

A practical review process that builds patient trust

Scope, delivery, and ownership are agreed before the work starts.

How the work comes together.

  1. 1

    Review

    Agree on the treatment goal and inspect the current patient path.

  2. 2

    Build

    Make the pages, information, and tracking match that goal.

  3. 3

    Improve

    Watch what people do and refine the parts that need work.

Power Orthodontics: 15 appointments booked per month

Matheny Media-reported campaign result. Booked appointments are not attended visits or treatment starts. Individual results vary.

How this helps your practice.

When someone nearby searches for a dentist or orthodontist, they notice practices that look relevant, close, established, and trustworthy. The work is to strengthen those real signals, not chase a secret ranking trick.

I clean up your Google Business Profile, shape the website around the treatments people actually search for, and build useful local pages. That gives Google and AI-assisted search clearer information about what you offer and where you offer it.

This takes longer to build than paid ads. The upside is visibility that can keep working without paying for every click.

A clear scope before we start.

We agree on the work, responsibilities, and proposal after discussing your practice. Campaign management is available remotely nationwide. Premium on-site filming and any travel are optional and scoped separately.

Discuss the scope

Common questions

What does local SEO cost?
The scope depends on your Google Business Profile, website, reviews, and competition. We review the priorities together and agree on the work before it begins.
How long until I see results?
This is the slow-and-steady piece, measured in months rather than weeks. Ads can bring inquiries sooner, while stronger Google visibility can keep helping nearby patients find you without paying for every click.
What is AI search optimization?
There is no guaranteed shortcut. Clear treatment information, accurate office details, useful pages, real reviews, and a complete Google Business Profile make your practice easier for both Google and AI-assisted search to understand.
Do I need this if I am already running ads?
They do different jobs. Ads can create inquiries sooner. Local Google work can reduce how much the practice depends on paid clicks over time. The right order depends on what is already working and where patients are getting lost.

Let’s talk about the patients you want more of.

Book a call with CollinOr try the free checkup

Explore the connected work.

Facebook + Instagram Ads

Put your practice in front of more nearby people who need care.

Premium Practice Filming

Optional on-site filming to show the real people and place patients are choosing.

Google Ads

Show up when nearby patients are actively looking for care.

Practice Websites

Make it easy for a future patient to understand, trust, and contact you.